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 A Future Perfect : The Challenge and Promise of Globalization
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A Future Perfect : The Challenge and Promise of Globalization

A Future Perfect : The Challenge and Promise of Globalization
Publisher
 Random House Trade Paperbacks
Published
 March 2003
ISBN
 0812966805
$15.95 List Price
$10.85 OUR PRICE
Sales Rank: 129,056
AVAILABILITY:
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A Future Perfect is the first comprehensive examination of the most important revolution of our time—globalization—and how it will continue to change our lives. Do businesses benefit from going global? Are we creating winner-take-all societies? Will globalization seal the triumph of junk culture? What will happen to individual careers? Gathering evidence worldwide, from the shantytowns of São Paolo to the boardrooms of General Electric, from the troubled Russia-Estonia border to the booming San Fernando Valley sex industry, John Micklethwait and Adrian Wooldridge deliver an illuminating tour of the global economy and a fascinating assessment of its potential impact.

Product Reviews

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Average rating: 4.8
The best book on globalization! Rating
June 4, 2004 Rating: 5.0 stars

GLOBALIZATION is a process where people, things, ideas, capital and commerce is able to freely travel anywhere in the world. As a result, the notion of comparative advantages are becoming far more frequent. More people are exposed to competition than ever before, and this has been a good thing for most people (i.e., witness the cheaper and better American cars). Globalization has been very helpful in attacking the status quo -- entrenched, pesky bureacratic public sectors unions, who take their job as a right, not a privilage; getting workers to think more about productivity, since, if they do not succeed, operations can move elsewhere.

Most important, I would say that globalization has reformed governments. As the book explains, there are still extremes on the left (Nader) and the right (Buchanan) who don't understand economics and are perfectly willing to harp on the same old course they've been on. But as this book explains, many governments are learning that they too are not immune from competition. Countries must open their borders up to foreign capital, privatize state services, come up with more flexible labor laws (i.e., France's radical law that forbids anyone from working more than 35-hours a week. However, without such a law, the average person in the U.S. works only 34 hours a week).

I am even more excited about globalization after reading this book. It's very timely, written in the familiar prose found in The Economist, and well worth the money!

The age's great shift made reasonably tangible Rating
March 9, 2004 Rating: 4.0 stars

This book is often funny and insightful and most importantly offers a good survey of the processes and challenges that make up one of man's great products-Globalization. Brilliance is seen in chapter 10 where the authors examine the notion of the Americanization of the world. The common beliefs are flipped on their heads as the authors explain how complaints of Hollywood corrupting the rest of the world are actually contrary to fact. It is actually the world's influence on Hollywood that makes its product less desirable. Fascinating insight like this is found throughout the book.

Refreshing techniques are used to explain themes of Globalization keeping the reader engaged and willing to learn. At one point, the authors examine the "losers" of Globalization by taking individuals in different situations and examining their unique dilemmas. Thereupon, the authors tie together the disparate instances and look at all three from another angle in attempt to exonerate Globalization.

This book IS an attempt to promote Globalization. Some times, the aim gets in the way of logic and what seems to be contradiction results. In the conclusion, the authors laud the free market, but (for some reason) do so through the eyes of the anti-free-market Karl Marx and come up with an unsatisfactory excuse for taxes (liberalism's self-doubt).

This kind of contradiction is not uncommon throughout the text and as a result, many of the proofs are severely lacking. Even if the explanations don't contradict, they are not as thorough as the reader might hope. I would really have liked a better explanation of the riots in Seattle and a more thorough examination of the anti-Globalization movement as a whole. Statements that appear to end a chapter and theme seemed like they could have been doors to more complex and penetrating analysis.

Despite these flaws, the text is a good read. It is clear and offers several concepts that will stimulate the keen reader.

Globalization not Americanization! Rating
December 2, 2003 Rating: 5.0 stars

Micklethwait and Woolridge go through great lengths to explain globalization in terms that support an American slant to the phenomena and provide a great counterargument against the global view of Americanization. The views and examples provided enlighten the reader through real people and events that reads like a novel. The authors provide great insight about the effects and consequences of globalization on the underdeveloped and poor. They reject the myth of the evil markets and explain the real problem of subsidies, government mismanagement, and inefficiencies. They detail successful recipes and inevitable failures with discussions on education, political systems and monetary reforms. The Future Perfect should be a must read before becoming a protestor or supporter of Globalization.

Comprehensive depiction of globalization Rating
June 17, 2003 Rating: 5.0 stars

This book is a wonderfully complete analysis of the causes and effects of globalization. It examines the benefits, the winners and losers, and the facilitators or impediments of globalization. The authors take a truely global stance themselves by examining cases around the world, describing both the glorious benefits and the much more publicised unfortunate consequences of the evolution from local to national to global economic competition. A must read!

panoramic and informative Rating
May 13, 2003 Rating: 5.0 stars

Micklethwait and Wooldridge have written a crucial work on globalization, drawing from a wide array of current and recent events. It is hard to see the forest when you are in the midst of the trees, but these two lead the reader to reasonable perspectives about the current evolution of the world. Years of editing and reporting, under the aegis of the highly reputable British magazine, the Economist, has rendered they two young writers nothing short of wise at an early age. They write in general with more permanence than journalists do generally. Their inherent alienation from US precepts, as foreigners, makes their perspective on that country more vivid than one might expect. This book is essential equipment for the informed adult.

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